1. Introduction
Purple Blue Technologies (Pty) Ltd (“Company,” “we,” “us,” or “our”) is committed to protecting your
privacy and ensuring that your personal information is collected and used properly, lawfully, and
transparently in compliance with the Protection of Personal Information Act, 2013 (POPIA) and other
relevant South African laws.

2. Information We Collect
We collect and process various types of personal information, including but not limited to:
● Name, surname, and contact details (email address, phone number, physical address)
● Identity or passport number
● Online identifiers (IP address, browser type, device information)
● Any other personal data voluntarily provided by you

3. How We Collect Information
We collect your information through:
● Direct interactions (e.g., when you fill out forms on our website, contact us, or sign up for our
services)
● Automated technologies (e.g., cookies, tracking technologies, and analytics tools)
● Third-party sources (e.g., publicly available information or business partners)

4. Purpose of Processing Personal Information
Your personal information is collected and processed for the following purposes:
● To provide and improve our services
● To communicate with you and respond to inquiries
● For billing, payment processing, and account management
● To comply with legal and regulatory requirements
● For security and fraud prevention
● To personalise user experience and improve our website

5. Sharing and Disclosure of Personal Information
We do not sell or rent your personal information. However, we may share your data with:
● Service providers and business partners who assist in delivering our services
● Legal authorities, if required by law or for legal proceedings
● Third parties, with your consent, where applicable

6. Data Security and Retention
We take appropriate technical and organisational measures to secure your personal information against
unauthorised access, loss, or damage. Your data will be retained only as long as necessary to fulfil the
purposes outlined in this policy or as required by law.

7. Your Rights Under POPIA
Under POPIA, you have the right to:
● Access, correct, or delete your personal information
● Object to or restrict processing
● Withdraw consent for data processing
● Lodge a complaint with the Information Regulator

8. Cookies and Tracking Technologies
Our website may use cookies and similar tracking technologies to enhance your experience. You can
manage or disable cookies through your browser settings.

9. Cross-Border Data Transfers
If we transfer your personal information outside South Africa, we will ensure that appropriate safeguards
are in place to protect your data as required by POPIA.

10. Updates to This Policy
We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated
effective date.

11. Contact Information
If you have any questions or concerns about this Privacy Policy or how we handle your personal data,
please contact us at:
Purple Blue Technologies (Pty) Ltd

Head Office:
12 Luderitz Street,
Wendywood, Sandton, 2148

Postal address:
PO Box, 2835 Fourways, 2055

Email:
info@purpleblue.co.za

Phone:
(+27) 10 226 9209
(+27) 10 226 9331

By using our website, you acknowledge that you have read and understood this Privacy Policy and agree
to the collection and processing of your personal information as outlined above.